Our Story
Keeping jobs in America - By offering globally competitive pricing and the superior quality of American workers, OUSA has created a way for American newspapers to keep their Ad Production here at home while cutting costs. We can work with all major ad tracking software to meet your needs.
In short, we care about your success
and we care about American jobs.
Outsourcing USA was created in response to a request by a major newspaper decision-maker who was seeking a cost-competitive alternative to off-shore outsourcing.
They had experimented with off-shore outsourcing, but communication challenges stemming from time zone incompatibilities and language barriers had resulted in a loss of efficiency as work had to be repeatedly revised and deadlines were missed. Cultural faux pas were also affecting advertiser satisfaction and Quality Control as they had to re-edit or re-do all but the simplest ads in-house. Production managers reported serious dissatisfaction with the overall off-shore outsourcing experience.
The last straw was when some prominent advertisers very publicly pulled all advertising to show their displeasure with American jobs going overseas.
Right now. Our current customers are expanding the percentage of their outsourced ad production with OUSA rapidly because of their satisfaction with our work and their cost savings. We have clients of all sizes in all phases of testing and contract negotiations and our IT, HR and facility resources are positioned to scale up quickly as we take on new business.
Newspapers need to control costs, but they don't need to give up quality and they certainly can't miss deadlines. To meet these needs, OUSA created a "department down the hall" feel offering your paper a direct connection to the Ad Production team by phone, IM or e-mail. Our creative team is second to none and our simple ad testing process is designed with you in mind. Your very own "Testing Tour Guide" will walk you through the process step by step to ensure that you have a great testing experience.
We do all this because we care. We deliver an on time, high quality ad at a price that makes sense by having the right workforce and state of the art training and equipment.
OUSA has a regional labor advantage as Northeast Pennsylvania's cost of living is lower than the national average. The workforce is highly skilled with 7 major Universities that offer ad design training within driving distance. Our facility, once a silk manufacturing plant that created the space-suit for the first monkey in space, was vacated when all the textile jobs were moved overseas, so we have plenty of room to grow as we create more American jobs.